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Paloma: Social Sales

Paloma: Social Sales - Visit our website to learn more

Introduction

Paloma: Social Sales - Visit our website to learn more

Updated On:Oct 16, 2025
Monthly Visitors:
3.4K
Affiliate Program:
No
Sales & Marketing
Paloma: Social Sales
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Overview

Paloma: Social Sales is an instant checkout platform designed for Instagram sales. It allows sellers to run live, story, and feed sales at scale. Paloma does this by connecting with your Instagram to automate the sales process, from claim tracking and order management which includes secure checkout and payment processing to the fulfillment of orders. This helps business owners and content creators save time, sell more, and level up their customer experience. Paloma also supports various sale types, including claims, auctions, and add-to-cart functionalities to cater to different selling strategies.

Key Features

Instant Checkout for Instagram Sales: Paloma offers an instant checkout experience to facilitate sales on Instagram, streamlining the selling process for users.
Run Sales at Scale: Paloma allows users to run Live, Story, and Feed sales at scale, enabling them to manage and process a high volume of transactions efficiently.
Save Time and Sell More: By automating various aspects of the sales process, Paloma helps users save time and increase their sales volume on social media platforms.
Level Up Customer Experience: Paloma enhances the customer experience by providing a smooth and efficient checkout process for customers purchasing through social media.
Claims, Auctions & Add to Cart: Paloma supports various sale types, including claims, auctions, and add-to-cart functionalities to cater to different selling strategies.
Instagram, Facebook, Website, & In-Person Sales: Paloma facilitates sales across various platforms including Instagram Live, Story, Feed, DMs, Facebook Posts & DMs, Websites, and in-person sales.
Setup in 10 Minutes: Users can set up Paloma in just 10 minutes by connecting their Instagram page, setting up payouts, and defining store settings.
Monitor Performance with Metrics and Reports: Paloma provides metrics and order reports so that users can understand their business performance to inform strategy, manage taxes, and run their shop.
Inventory Management: Paloma offers inventory management features to help users keep track of their products and sales.
Claim & Bid Tracking: Paloma allows users to track claims and bids made by customers during sales.
Invoice Automation: Paloma's invoice automation feature streamlines the process of generating and sending invoices to customers.
Label Creation (powered by Shippo): Users can create shipping labels directly within the Paloma platform, and is powered by Shippo.
Secure Integrated Checkout: Paloma provides a secure integrated checkout system, accepting major credit cards and other payment options like Apple Pay, Google Pay, Affirm, Afterpay & Klarna.

Frequently Asked Questions

Paloma is a Meta-approved developer application. When setting up Paloma, you'll be taken through an Instagram authorization form to approve our app to work with your page. Once connected, Paloma uses Meta's Messaging APIs to look for claims in your page's Comments, Story Replies, and DMs, and send corresponding claim confirmations, checkout links, payment reminders, order confirmations, and tracking updates.

Paloma's inventory system is built to work best for sellers with high volumes of unique items – we've even made it so you don't have to pre-list inventory at all! If you choose to pre-list your inventory, all you need to share is the item's title and price. The app will generate a corresponding code that customers can use to claim or bid with on any Live, Story, Grid, or DM sale.

To have Paloma track claims and assign a winner, you can start by pre-listing the items in Paloma with our Bulk upload form. This form will take Title and Price, and generate a unique code for each item. Once the items are created, customers can claim by entering "Claim CODE" in a comment on a Live or Feed Post, reply to a Story, or DM.

Yes, Paloma has a Starter plan that is free. It offers features like inventory management, claim & bid tracking, invoice automation, label creation, external payments and more. However, it does have a 4% Paloma fee on sales.

Paloma offers three pricing tiers: Starter (free with 4% fee), Professional ($29/month billed annually or $39/month), and Growth (custom pricing).

Pros & Cons

Advantages

  • Instant checkout for Instagram sales.
  • Supports live, story, & feed sales.
  • Offers claim, auction, & add to cart.
  • Integrates with various payment options.
  • Automated payouts within 2 days.
  • Provides order fulfillment tools.
  • Offers performance metrics and reports.
  • Offers a free starter plan.

Disadvantages

  • Fees on transactions (2-4%).
  • Some features unavailable in starter.
  • Relies on Instagram for functionality.

Use Cases

  • Running live sales on Instagram to sell products in real-time.
  • Selling items through Instagram stories, managing claims and checkout.
  • Creating and managing feed sales on Instagram with integrated checkout.
  • Organizing and running auctions on Instagram with claim and bid tracking.
  • Selling products through direct messages (DMs) on Instagram.
  • Managing inventory for sales, including pre-listing or creating on-the-fly sales.
  • Automating invoices and payment reminders for customers.
  • Creating shipping labels directly from the app.
  • Tracking sales performance and generating reports to analyze business metrics.
  • Processing payments through integrated secure checkout options like credit cards, Apple Pay and Google Pay.

Who Is It For?

  • Small business owners selling via Instagram.
  • Thrift store owners utilizing social media for sales.
  • Instagram sellers running live sales.
  • Retailers expanding sales to social media platforms.
  • Auctioneers using Instagram for online auctions.
  • E-commerce businesses looking to integrate with social media.
  • Social media influencers selling their own products.
  • Businesses using Instagram stories to drive sales.
  • Online store owners who want to enhance customer experience
  • Entrepreneurs looking for a sales platform

Analytics Overview

Last updated December 16, 2025

GLOBAL RANK
#4.9M
TOTAL VISITS
3.4K
AVG. DURATION
0:18
PAGES PER VISIT
1.64
BOUNCE RATE
44.80%
Latest Traffic
3.4K
Avg. Traffic
2.7K
Top Country
🇺🇸 United States
95.12% traffic
Top Keyword
product manager in paloma
10 searches

Visits Over Time

Traffic Sources

Direct:
46.16%
Search:
29.23%
Social:
16.75%
Referrals:
6.23%
Mail:
0.10%

Geography

Country/RegionTraffic Share
🇺🇸 United States95.12%
🇮🇳 India4.88%

Top Keywords

KeywordTrafficVolumeCPC
product manager in paloma$0.00
Traffic: 10Volume: 10
paloma$0.87
Traffic: 0Volume: 93.0K
палома$0.00
Traffic: 0Volume: 850
instagram dm mockup$0.00
Traffic: 0Volume: 550
palomae$0.00
Traffic: 0Volume: 300
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