Fanbase logo

Fanbase

Fan engagement software built for the business of sport

Introduction

Fan engagement software built for the business of sport. Launch digital ticketing, memberships, hospitality packages in a matter of hours.

Updated On:Oct 16, 2025
Monthly Visitors:
315.9K
Affiliate Program:
No
Sales & Marketing
Fanbase
Visit Website

Overview

Fanbase is an intelligent operating system designed for the business of sport, providing fan engagement software. It allows sports organizations to launch digital ticketing, memberships, and hospitality packages. It empowers teams and leagues with a single platform to engage and grow their fanbase through commerce and data-driven strategies. With Fanbase, organizations can sell more tickets, offer VIP packages, subscriptions, and gain valuable first-party data. By streamlining operations with automated booking, invoicing, and ticket delivery, it provides valuable insights from both the sales data and audience data, optimizing marketing efforts, and helping teams recognize and market to their fans.

Key Features

Commerce: One platform offers features like ticketing, VIP packages, and subscriptions to maximize sales.
Ticketing: Sell more tickets than ever before by making it easy for fans and staff online and offline.
VIP Packages: Give VIPs the best experience and streamline operations with automated booking, invoicing, and ticket delivery.
Subscriptions: Offer fans flexible payment options that unlock automated benefits across the platform while securing recurring revenue.
Data: Gain first-party data to understand your fanbase.
Fan Profiles: Collect first-party data across the platform which is collated into one easily-accessible profile for every fan.
Fanbase Audiences: Utilize live suggested audiences to better understand your fanbase, segment data, and power marketing efforts.
Reporting & Dashboards: Gains insights into ticketing, fan data, and financial information with reporting at your fingertips.
Communications: Recognize and market to your fans with push notifications, email, and SMS.
Push Notifications: Send service information and sales communications directly to fans' mobile phones with integrated push notifications.
Automated Signals: Deliver important information about cancelled, rescheduled, and postponed fixtures in two clicks, without leaving Fanbase.

Frequently Asked Questions

Fanbase is a platform designed to engage and grow your fanbase. It provides tools for commerce, data collection, and communications.

Fanbase offers features for commerce, data collection, and communications. This includes ticketing, VIP packages, subscriptions, fan profiles, audience insights, push notifications, and email/SMS integration.

Fanbase is designed for semi-pro teams, professional teams, leagues, and colleges.

Fanbase's ticketing system aims to sell more tickets by making the process easy for fans. They mention a 15% industry-leading conversion rate and an average purchase time of 16 seconds.

You can get started by clicking the 'Get Started' button or the 'Get My Team Started' button on the website to be contacted.

Pros & Cons

Advantages

  • Ticketing with high conversion rate.
  • VIP package management.
  • Subscription options for fans.
  • Data collection and fan profiling.
  • Fanbase audience segmentation.
  • Push notifications for communication.
  • Automated signals for fixtures.
  • Integrations with Mailchimp.

Disadvantages

  • AI audience builder is 'coming soon'.
  • Reliance on external integrations.
  • Pricing details not immediately clear.
  • Limited info on user interface.

Use Cases

  • Selling tickets for sports games and events
  • Managing VIP packages for fans
  • Offering subscription options for recurring revenue
  • Collecting and analyzing first-party fan data to understand the fanbase better
  • Segmenting fan data to power marketing efforts
  • Sending push notifications to fans for service information and sales communications
  • Syncing audiences to Mailchimp for email and SMS marketing campaigns (via integration)
  • Providing automated signals for cancelled, rescheduled, and postponed fixtures
  • Building a fan database
  • Creating fan profiles

Who Is It For?

  • Semi-Pro Sports Teams
  • Professional Sports Teams
  • Leagues and Colleges
  • Sports Clubs
  • Sports Organizations
  • Event Organizers
  • Marketing Departments within sports organizations
  • Sales Teams within sports organizations
  • Customer Relationship Management (CRM) teams in sports
  • Fanbase managers

Analytics Overview

Last updated December 16, 2025

GLOBAL RANK
#121.7K
TOTAL VISITS
315.9K
AVG. DURATION
2:43
PAGES PER VISIT
4.23
BOUNCE RATE
40.66%
Latest Traffic
315.9K
Avg. Traffic
301.8K
Top Country
🇬🇧 United Kingdom
87.86% traffic
Top Keyword
fanbase
17.0K searches

Visits Over Time

Traffic Sources

Direct:
57.57%
Search:
26.25%
Referrals:
11.02%
Social:
4.21%
Mail:
0.08%

Geography

Country/RegionTraffic Share
🇬🇧 United Kingdom87.86%
🇺🇸 United States4.39%
🇫🇷 France1.32%
🇮🇳 India0.88%
🇩🇪 Germany0.76%

Top Keywords

KeywordTrafficVolumeCPC
fanbase$2.57
Traffic: 990Volume: 17.0K
strathspey thistle vs brora rangers tickets$0.00
Traffic: 180Volume: 190
edinburgh capitals ice hockey tickets$0.00
Traffic: 140Volume: 150
fanbase app$2.71
Traffic: 120Volume: 1.3K
penybont vs briton ferry tickets$0.00
Traffic: 90Volume: 90
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